Think Tank Solutions

If you have read the recent July Headlines you will see captions like-

* Microsoft Ambushes Google with Live Search Club, Search Share Surges
* Yahoo! squares up to Google in paid-search game

With the Big Three battling it out for the prize of % of market share one thing is not mentioned in this equation.

How much does it cost to create “Value to Market” and increase your Validation as a search engine returning quality results?

As with any industry with a high degree of growth, Search Engine visibility is still the master of profits for companies on the first page of Google. The difference in sales from Google rankings compared to Yahoo or MSN are not even comparable when you talk to medium companies who rely on Search Engines for their revenues.

I have really never met a company who said their business has been better influenced by Yahoo or MSN over Google.

Why does Google Dominate Search Revenues?

The answer is Validation.

val’i

Tags: Search Engine Optimization (SEO) by admin
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Search engines are being highly used to target specific traffic. Major search engines like Google, Yahoo, and MSN etc. have gained worldwide popularity in terms of finding information online. Webmasters have changed and they are developing search engines friendly websites now. Such websites helps search engines to provide relevant information when users query anything in the search engines query box. Everyday countless websites are coming into existence. It’s becoming very competitive to get ranking in various SERPs (search engine result pages) because of regular changes in search engine algorithms and increasing search engine optimization awareness among webmasters. Search engines keep changing their algorithms to provide best relevant result to its visitors. The scenario seems to be increased to the extent of complexities that its becoming tougher day by day to gain ranking in SERPs of search engines. A webmaster can easily optimize their website to follow search engines guidelines, But is it sufficient to gain ranking in SERPs? You are required to do a huge tasks to gain ranking in SERPs. A few guidelines are available to help you in optimization but there are many parameters which matter during optimization. Do you have sound understanding of all these parameters? do u have sufficient time? are you a big or small business? can you handle the complexities of gaining search engines rankings?…very rarely will you say yes, and this is why you need an Internet Marketing Search Engine Specialist. A search engine marketing specialist is that person who can stand to the trouble of all the complexities and can deliver you the results to your desire. She/He has sound understanding of search engines and its algorithms because it’s their core work domain. They can alalyze your website the best. You can rely on their services for ranking in SERPs and deriving relevant traffic to the site. SEO web site promotion and website positioning services are being rendered by many SEO optimization companies but only a few of these website optimization firms are fulfilling customer’s expectations. An SEO agency has specialist to provide consultancy in optimization for Google, Yahoo, MSN and other search engines. They have their own standard to follow search engines but anything improper can hamper the site popularity. SEO white hat techniques are always preferred and black hat techniques should be avoided. You need to be very careful before finalizing any SEO firm. Deepak Rajput is the author & co-creator of e-commerce websites and information products. His involvement in developing, marketing and other online businesses for himself and clients is noticiable since 2002. You can also check his blog for SEO & SEM related articles at — http://www.semflicks.blogspot.com. Webmasters Siteexplorer Submit Alexa Webmasters Siteexplorer Submit Alexa Webmasters

Tags: Search Engine Optimization (SEO) by admin
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What are social bookmarking sites? Basically, these are sites that allow users to post their favorite sites, using tags (or keywords) to categorize and organize them; then other users can take these bookmarks and add them to their own collection or share them with even more users. Here are some of my favorite social bookmarking sites that I use every single day.

1. del.icio.us

del.icio.us is a social bookmarking site that has rapidly taken off even more in popularity since being purchased by Yahoo. I use del.icio.us probably the most out of all these top picks, particularly to post interesting sites that I’ve found around the Web. I also subscribe to quite a few del.icio.us tags, such as popular and reference, and I get all the sites tagged with these keywords in my RSS reader of choice, Bloglines.

2. Digg.com

Digg is social bookmarking and social networking gone a little crazy due to the fact that anyone can submit a Digg (site), and then anyone can comment on those same Diggs. For me the most interesting feature of Digg has to actually be the comments on the sites and stories, since the Digg community is not shy about letting folks know how they feel about a particular Digg. Primarily focussed on geeky, technology-type items.

3. Listible

Listible hasn’t been around very long, but already it’s one of my must-visit sites. Probably because I have a weird thing for lists. Anyone can start a list about pretty much anything; I’ve seen lists for Firefox extensions, TV theme songs, and much more. Listible users can rate the items on the list and add comments.

4. Furl

Furl, a service of LookSmart, gives users the ability to save copies of any Web page, search within your own personal archive of Web pages, and share what you find. People use Furl to create their own personal shopping lists, real estate directories, job searches, student research papers, etc. This may just sound like a fancy way of saying bookmarks; but the thing about Furl is that you can access it from any computer, which means that your Favorites will go with you.

5. Yahoo My Web 2.0 Beta

Yahoo My Web 2.0 is a social search engine, which means that people and search technology are working together to create both better searches and a better search experience. From the site: “What if you could tap into a directory of favorite web content bookmarked by thousands of people? And what if that content was organized so that you could browse through it by keyword or instantly search to find content on a particular subject?” It’s a great way to network and bookmark at the same time.

6. Flickr

Flickr is a social bookmarking and social networking site with a twist: it’s all about photos. Users can upload and tag their favorite photos, then other users can bookmark those photos as favorites and share them with even more people. You can also comment on individual photos and share why you like (or dislike) that image.

7. Slashdot

Slashdot is the original social bookmarking site. Slashdotters can submit stories or links they find interesting and then users comment on them (usually the comments are extremely active). The only drawback of Slashdot is that stories and sites have to be pre-approved; this has actually driven a lot of very fervent Slashdot users to other social bookmark sites such as Digg.

8. YouTube

YouTube is another social bookmarking site with a twist; it’s all about videos. Users upload their favorite videos and their fellow YouTube users can comment, pass these videos on around the Web, or paste them on their Web sites or blogs. YouTube is a great way to find popular homemade (mostly) videos.

9. Simpy

Simpy is a social bookmarking site that allows users to “save, tag and search your own bookmarks and notes or browse and search other users’ links and tags.” There’s a lot of technology-related stuff here but then again, there’s also a lot of very eclectic links on here as well.

10. Popurls.com

Popurls.com is one of my must-read sites every day. Popurls is a lovely conglomeration of about 10 different social bookmarking sites, some of which I’ve already mentioned in this list. Popurls is a great way to get all your potential bookmarks in one place.

Tags: Search Engine Optimization (SEO) by admin
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When it comes to web brands, you’d be hard-pressed to find ones more popular than Google, Yahoo and Digg. These sites are becoming so well known (2 already are as popular as any brand out there), any major Internet marketing campaign must consider leveraging these sites.

Yahoo!, Google Apart Of Mobile Phone Hype

The early part of the New Year has been especially kind to the mobile phone industry in terms of positive buzz - culminating with yesterday’s Apple iPhone announcement that knocked the social media side of the web off its feet. Standing at the center of this social media storm (well, perhaps not in the middle, but definitely major players) are none other than Google and Yahoo!.

During yesterday’s iPhone announcement - presented by Steve Jobs - Engadget’s coverage revealed the iPhone would very supportive of Google’s cavalcade of web applications (a Google Maps demonstration was presented during the announcement) as well as confirming a partnership with Yahoo!. Surprisingly, the iPhone is not the only device these competitors have partnered with.

According to numerous reports, both Yahoo and Google have also partnered with Samsung for the recently launched SGH-Z720 phone. Google’s partnership allows users to access three of Google’s web applications - search, Gmail, and Google Maps.

Yahoo!’s partnership calls for the phones to come preloaded with Yahoo! Go 2.0; Yahoo! oneSearch (Yahoo’s mobile web search feature); Yahoo! Mail; Yahoo! Messenger and Yahoo! Personal Information Management. Of course, all of these services are intended to provide potential owners with a more robust user experience and considering all of the applications available, Samsung has succeeded in doing so.

Partnerships like these are good indicator of what powerful search engines like Google and Yahoo are focusing on (not solely of course): the mobile Internet. As more and more users adopt this method of Internet interaction, partnering with the mobile phone companies to provide mobile web services goes a long way towards securing a future beyond organic web search.

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Where Did Digg’s PageRank Go?

Apparently, either the current Google PageRank update or someone at Google doesn’t like Digg because the nexus for social media currently has a PageRank score of zero.

That’s right, when you navigate to Digg.com, Google’s green bar turns white (this goes for both the www. version and the non-www. version). I’ve got a screenshot if you are interested in case this gets corrected anytime soon. Although, when you consider How PageRank Works, then perhaps this wasn’t an accident at all.

Hat-tip to DazzlinDonna for pointing this out at her SEO Scoop blog.

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Sandman’s Son Coming To Google

Google’s geek cred, which has long been established, is about to get another shot in the arm. Neil Gaiman, author of the Sandman graphic novels and a host of other writings, has revealed his son is about to join the ranks of a company that was recently voted the best place to work at.

Over at his blog, Matt Cutts can hardly contain his geek excitement and rightfully so when you consider the pedigree young Gaiman will bring to Google. From the bragging rights perspective alone, Gaiman’s hiring should be seen as a bonus for Google, although the search engine has never lacked a significant buzz factor.

Gaiman’s hiring can only increase Google’s already strong social media buzz (consider how many fans of the Gaiman genre are bloggers and will undoubtedly comment about this move), while further endearing the search engine to geek crowd.

Tags: Search Engine Optimization (SEO) by admin
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